- Research and development relating to olives and olive oil; joint research projects
- Publishing—documenting research, news of educational activities and cultural events
- Membership programs for association members and course participants—newsletter and benefits linked to shopping/dining
- Promoting newly developed global quality standards of olive oil, and promoting the “Extra Virgin Alliance” (EVA – formally known as World Olive Oil Quality Alliance (WOOQA)) associated with the Australian Olive Association (AOA), the American Oil Chemists’ Society (AOCS) and IRTA in Catalunya, Spain