The expanding market and interests by many people drives media people so much. OSAJ often introduced media nation wide and local media, including papers, magazines and TVs. Recently, the Japan Times introduced OSAJ’s olive oil class as below. The Japan Times (August 5th, 2013) Web link: http://www.japantimes.co.jp/news/2013/08/05/business/olive-oil-seen-enjoying-second-boom-in-japan/#.UgDrlhakIfN PDF version; Japan Times Aug 5 2013